How to Write Ad copy That Inspires People To Take Action

One of my favorite aspects of cpc marketing is being able to easily test super targeted headlines. Targeted headlines of course tend to perform worse CTR wise, but we can make it juicier with viral keywords. This will help increase the ads ctr, and allow you to hit more placements at a lower cost. Lately, …

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Misleading Native Headlines Are Costing You Millions In Potential Revenue

Ads that best describe the offer and funnel, always do the best. If you are spying and reusing headlines. Then you'll want to make sure they are still relevant to your presell page. I do highly recommend them to be slightly unique if possible. If you are running a proven landing page, and are losing …

Continue reading Misleading Native Headlines Are Costing You Millions In Potential Revenue